About Me


  • Entrepreneur by passion, experienced marketeer and product management specialist.
  • Co-founder of SmartFreez and Wineinova startups.
  • More than 15 years of experience in FMCG Business Development and Brand Management (ex: Calgonit/Finish, Cillit Bang, Dettol, Airwick).
  • Executive MBA by INDEG Business School, ISCTE-IUL, Lisbon, Portugal.
  • Silicon Valley Imersion Program  – training in Stanford University, Santa Clara University and University of San Francisco, visits to high tech companies (Google, Cisco, Zynga) and to Plug & Play Tech Center, business accelerator.
  • MIT Entrepreneurship Teams – Technology-based entrepreneurship training.